“THE ROLE OF THE DESIGNER IS THAT OF A GOOD, THOUGHTFUL HOST ANTICIPATING THE NEEDS OF HIS GUESTS”

— CHARLES EAMES

I believe listening x intuition = innovation.

I’ve had the pleasure of working with stellar creative teams in some of the world’s top companies. My goal as a hands-on Design Lead is to remove barriers that keep folks from their best output, lead by example and push for the highest level of craft.

At Apple I brought products to life globally on Apple.com, by forging new interaction models, brand storytelling and world-class interactive design. My high-impact contributions include the launch of AirPods Pro, Apple News, Apple Arcade, Apple TV+ and many more. During the launch of AirPods Pro, I crafted an innovative mobile user experience. It won Awwward’s Site of the Month. The site also won bronze at Cannes.

I consider myself a design advocate, affirming design can solve the toughest business problems. I led a redesign for a popular Apple service and returned double-digit product growth.

At Meta my aim within Monetization was to understand SMBs and their unique needs. I was part of the team in pursuit of a unified design language for Business Messaging. I provided branding oversight, including creative direction for a global photography library, remotely art directing photoshoots in São Paulo and Bangkok.

I get my inspiration from the art world, nature (I was almost a garden designer), humanity and I’m particularly interested in crystallizing the human experience in design as we integrate AI into products we use everyday.

Currently supporting Apple, but reach out if you are growing and need a principle design lead in product or marketing.

Skills (Hard)

Adobe Creative Suite, Figma, Sketch, Principle, UX, web design, product design, interaction design, photo and film, prototyping, wireframing, Midjourney, DALL-E

Skills (SOFT)

Navigating ambiguity, stakeholder management, collaboration, adaptability, resilience, user empathy, continuous learning, project management, design leadership, mentorship, storytelling, design thinking, process efficiency

RECOGNITION

Cannes Lion, Bronze
AWWWARDS, Site of the Month
D&AD, Yellow Pencil

Feedback

“Hillary is one of the best senior leads I have had the pleasure of working with and managing. She brings a sense of calm and understanding to any project. She tackles problems methodically and is always eager to learn more about spaces and business needs.”
Thomas Hutchings, Executive Creative Director, Workday

“She's incredibly skilled at what she does, thoughtful and communicative, and to top it off, a ton of fun to work with. She is great at keeping things organized and structuring processes that help guide the larger team.”
Tiffany Campbell, Category Lead Producer, Apple